Recognizing Sustainability in Tourism Video Advertising
The GreenWorking Awards are a pioneering global initiative recognizing excellence in sustainable tourism communication. Presented by CIFFT and Normmal, with the participation of UN Tourism, the awards honor campaigns that drive the UN Sustainable Development Goals through responsible messaging and production. More than an award, it's a movement to reshape how tourism is communicated through creative, responsible, and sustainable practices.
Award Categories
GREENWORKING
Production Award
Recognizes excellence in sustainable production practices, including the use of renewable energy, eco-friendly logistics and waste reduction during production.
GREENWORKING
Message Award
Highlights the most impactful sustainability messages that align with the UN's Sustainable Development Goals (SDGs).
GREENWORKING
Global Award
Honors projects that seamlessly integrate sustainable production with strong, inspiring sustainability messaging.
Don't miss out!
Entry Fees
The following fees apply for submissions to the GreenWorking Awards:
| Award | Early Bird | Standard Fee |
|---|---|---|
| Greenworking Production Award | 250 € | 300 € |
| Greenworking Message Award | 250 € | 300 € |
| Greenworking Global Award | 350 € | 400 € |
Why SUSTAINABILITY Matters in Tourism Advertising
Tourism has a profound impact on the planet. By embracing sustainable production and promoting responsible tourism, we can inspire travelers and industry leaders to make a positive difference.
Be a part of the change. Create. Inspire. Sustain.
Why Participate?
Gain international recognition for your commitment to sustainability.
Showcase your work on a global stage alongside top tourism creatives.
Inspire positive change within the tourism and advertising industries.
Meet Our Jury
A panel of international experts in tourism, advertising, and sustainability will evaluate entries based on creativity, sustainability impact, and message clarity.
Alberto Fernández
Spain
CEO & Founder at normmal and President of the Jury
Teodora Marinska
Belgium
Chief Operating Officer and Head of Public Affairs at the European Travel Commission (ETC)
Johann Durand
Denmark
Blue Flag International Director, Foundation for Environmental Education
Boris Iraheta
El Salvador
Secretary General at Central America Tourism Agency (CATA)
Megan Epler Wood
United States
Managing Director, Sustainable Tourism Asset Management Program (STAMP) Center for Sustainable Global Enterprise
Arturo Larena Larena
Spain
Environmental journalist at Agencia EFE and director of EFEverde.com
Hans M. Pfister
United States
President of Costa Rica’s Ecotourism and Sustainable Tourism Chamber (Canaeco).
Pedro Pablo G May
Spain
Spanish writer and journalist, Pedro Pablo García May has worked for the EFE Agency and is a specialist in Radio.
Daniel Rösth
Sweden
ECD / Founder, Sweet
Holger Sigmund
Switzerland
Co-Creator at TOURISM IMPACT
Korina Gutsche
Germany
Teacher & Senior Consultant Sustainability Film&Cinema&Festivals/ BLUECHILDFILM/ germany, www.bluechildfilm.com
Sebastian Snaider
USA
SVP, Global Partnerships Management – TelevisaUnivision
Julie O'Brien
Ireland
Founder & Managing Director at Runda Hospitality & Tourism Solutions
Estefania del Azar
Spain
Communications Manager at Global Sustainable Tourism Council (GSTC)
Lilly Ajarova
Uganda
Senior Presidential Advisor on Tourism, Government of Uganda/ Tourism and Conservation Expert and Author
Balázs Kovács
Austria
Managing Partner of GD Consulting, a Member of the GSTC and Ambassador of the European Climate Pact in Austria & Hungary
Patricio Azcárate
Spain
Secretary General at the Responsible Tourism Institute
Beatriz Margallo
Spain
Product & Export Manager en Biosphere©
Manolo Reynaud
Mexico
Sr. Director Corporate Affairs, Walmart Mexico and Central America
Kuba Nowak
United Kingdom
Filmmaker and photgrapher
Misa Labarile
Belgium
Policy officer, Tourism presso European Commission
