2025

Meaningful meetings in Peru

Peru

Client: Promperu

Produced by: Tunche Films

Agency: Mayo

Category: Tourism Products

Entry Type: Promotional Video

Synopsis

Meeting planners are always searching for the ultimate MICE destination and the best experinces. With so many complex requirements, it often feels like no place can meet them all—except for Peru. Peru’s diverse landscapes and unique offerings make it the ideal destination for any event. Our video follows an immersive business meeting, where a Meeting Planner and a Tourism Promoter explore event options in Peru, not through slides, but by truly experiencing the magic of our country.

Goals of the film

-Strengthen the positioning of Peru as a destination for organizing high-impact international association meetings and congresses. -Encourage the organization of meetings, incentive trips, and international events in Peru.

Target Group

Meeting Planners: Organizers and planners of congresses, conferences, and/or events, managers of professional associations, event directors, association managers, conference and trade fair planners. Age: 30 to 55 years Interests: Modern infrastructure, sustainability, technology and innovation in events, collaboration with academic and professional institutions. Cultural experiences, team-building activities, luxury, exotic destinations, unique experiences, adventure, nature, and gastronomy.